Easter is coming up, and I hope all of you have picked up your PAAS Easter egg coloring kit. I am 30-something now, but I loved the tradition of coloring with PAAS when I was a kid in the 70s. I lived in Australia for a couple of years as a child, and around Easter time I went out looking for my PAAS kit but couldn’t find it! I thought, “What is this lunacy?” I went up to the guy at a store and kindly asked for a PAAS kit. He said, “Mate, where do you come from?” I replied, “Easter is the biggest holiday in Oz, surely you have PAAS?!” He didn’t know what I was talking about. “How do you color eggs here for the holiday?” I asked. “Coloring eggs” he got. “Ah well, what about food coloring?” he said. Food coloring!?! He seemed to be getting on my same page, but it was all new to me.
Apparently, PAAS is not in Oz, nor has it ever been. I tried to explain PAAS to my friends and family, and the tradition of the fizzy tablets, stickers, and plastic shrinky-dinks around the eggs. I was hard-pressed (rather than boiled) to get anyone to believe me, until just recently.
A few years ago, I went back for a little visit and brought PAAS kits galore with me. I handed them out to one and to all and even tried to find the guy at the grocer’s. I wasn’t nuts at all, there really was PAAS and the box boldly said “Serving America for over 125 years”! There you go, my point has been made.
Many of you may be coloring your eggs as Martha would, with all natural vegetable colors, or perhaps with calligraphy and pastels. Those techniques may be grand, but if you celebrate Easter, as many do, I hope you are enjoying the simplicity of PAAS too!
I know I brought PAAS magic to my Aussie chums.
Happy Easter egg coloring!